Vital Farms eggs

Chickens need room to do their thing. Vital Farms guarantees at least 108 square feet per bird, giving them the room to roam. Happy chickens make better eggs.

 

With fellow egghead Casey Phillips, AD

 

PRINT

 
 

radio

 

TV spot: 15 second

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out-of-home

Grocery store parking lot

 

In-store

Consumers can see what 1 square foot looks like in comparison to 108 square feet. It's a big difference for the chicken, the egg, and the consumer.

 
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packaging

The majority of egg packaging is in light and neutral colors. We chose black to stand out. 

 
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